Privacy Policy

We are Mapamátky, z.s., based at Zelenohorská 487/6, Bohnice, 181 00 Prague 8.

We operate a website at mapamatky.cz and an e-shop at shop.mapamatky.cz.

To provide our services and operate our websites, we process certain personal data.

The processing of personal data is primarily governed by Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data, and repealing Directive 95/46/EC (General Data Protection Regulation) (“GDPR”)

I. Processing of Personal Data

Processing of personal data when using the contact form

If you inquire about our products and services, we will work with your contact details that you provide to us, mainly through the inquiry form. These are: name and email.

Why?
We use them to contact you for further discussion about goods and services.

On what legal basis?
This is processing based on Article 6(1)(b) GDPR – negotiation of a contract, or implementation of pre-contractual measures at your request.

How long will we process personal data?
If we do not establish further cooperation, we will process your data for a maximum of 2 years from our last communication.

Processing of personal data in case of purchase

If you make a purchase from us, we will work with the information you provide. These are mainly billing details: name, surname, address, email, phone number.

Why?
We need to process personal data to fulfill our contract – to deliver our goods or services to you. We will also use your contact details to communicate with you about the status of your order, or about complaints or your inquiries.

We will further process personal data to fulfill our obligations under the law (mainly for accounting and tax purposes, or for handling complaints and other matters).

On what legal basis do we process personal data?
This is processing based on Article 6(1)(b) GDPR – fulfillment of a contract and Article 6(1)(c) GDPR – fulfillment of our legal obligation.

How long will we process personal data?
For the duration of our service provision and then 10 years from the last provision of such service or delivery of goods.

Newsletters (commercial communications)

If you are a purchasing customer and have not prohibited us from doing so at the time of purchase, or if you have subscribed to receive news, we will use your email address to distribute our news.

On what legal basis?
This is allowed by Section 7(3) of Act No. 480/2004 Coll., on certain information society services, if you have not prohibited it at the time of purchase.

You can unsubscribe at any time via the link in the email or by contacting us at: info@mapamatky.cz.

II. Who will have access to the data?

Your data will remain with us. However, some companies or other persons work for us who will have access to the data because they help us with the operation of our e-shop. These are:

  • Companies involved in the shipment of goods (Zásilkovna s.r.o., Českomoravská 2408/1a, 190 00 Prague 9, ID: 28408306, VAT: CZ28408306 – more information: https://www.zasilkovna.cz/dokumenty-pro-partnery)
  • Companies involved in payment processing (GOPAY s.r.o., Planá 67, 370 01 Planá, Czech Republic, ID: 26046768, VAT: CZ26046768 – more information: https://help.gopay.com/cs/tema/cenik-a-obchodni-podminky/aktualni-cenik-a-obchodni-podminky/pravidla-ochrany-soukromi-a-zpracovani-osobnich-udaju/pravidla-ochrany-soukromi-ucinnost-od-25-5-2022)
  • Email service provider (beehiiv Inc., 228 Park Avenue # 2329976, New York, New York, 10003 – more information: https://careers.beehiiv.com/privacy-policy)

We process personal data only within the European Union.

III. What else should you know

We do not have an appointed data protection officer in our company.

Our company does not make decisions based on automated processing or profiling.

If you have any questions about personal data, please contact us at info@mapamatky.cz or call 777 732 218.

IV. Use of cookies

Cookies are text files containing small amounts of information which are downloaded to your device when you visit our websites. Cookies are then sent back to the originating website on each subsequent visit, or to another website that recognizes that cookie.

Cookies perform different tasks, for example, they allow you to navigate efficiently between web pages, remember your preferences, and generally improve the user experience. They can also ensure that advertisements displayed online are more tailored to you and your interests.

We use the following cookies on our websites:

Necessary cookies: These are needed for the operation of the websites, for example, they allow you to log into secure areas of the sites and other basic functionality of the sites. This category of cookies cannot be disabled.

Analytical/statistical cookies: These allow us, for example, to recognize and count the number of visitors and to see how visitors move around our website when they are using it. They help us to improve the way our website works, for example, by ensuring that users easily find what they are looking for. We only run these files with your prior consent.

Advertising cookies: These are used to track preferences and allow display of advertising and other content that best matches your interests and online behavior. We only run these files with your prior consent.

More information can be found on the page: https://mapamatky.cz/zasady-cookies-eu/

For more information on managing cookies in individual browsers, please visit the following links:

[Links to browser cookie management pages]

V. Your rights in relation to the processing of personal data

The GDPR gives you the right, among other things, to contact us and request information about what personal data we process about you, to request access to this data from us and to have it updated or corrected, or to request restriction of processing, you can request a copy of the processed personal data, request us to delete personal data in certain situations, and in certain cases you have the right to data portability. You can object to processing based on legitimate interest.

If you think we are not handling the data correctly, you have the right to file a complaint with the Office for Personal Data Protection, or to take your claims to court.

These terms are effective from September 1, 2023.